Plan 1 is education only — you learn how to set up Instagram, build an audience, and create your AI influencer. There are no brand deals, no commissions, and no affiliate access in Plan 1 at all. Plan 2 is where earning begins: you get a guaranteed brand deal assigned to you, 20% commission on every sale, the 1-sale-per-new-deal loop running forever, and access to the Stepfluence affiliate program at 30% per referral.

When you join Plan 2, once your account is ready you receive your first brand deal. The moment any single sale comes from your deal link or code, Stepfluence immediately assigns you a second brand deal. You keep the first deal. Make 1 sale from the second deal — you get a third. Every single sale, from any of your active deals, triggers a new deal. There is no cap. You never lose existing deals — your portfolio only ever grows.

After completing the account setup checklist in the academy — usually 1 to 2 weeks of work — you email hello@stepfluence.com with the subject "READY FOR BRAND DEAL" and we assign your first brand partner within 48 hours.

Available in Plan 2 and 3 only. You get a unique referral link and code. Any new member who joins Stepfluence using your code earns you 30% of their plan price. On Plan 2 that's €89.10 per referral. On Plan 3 it's €299.10. This stacks on top of your brand deal commissions.

No. Most members start from zero. The academy teaches you how to build your audience alongside your brand deal. You can also go the AI influencer route — a completely faceless account with no personal following required at all.

Plan 3 includes everything in Plan 2, plus the full system to build your own product brand: supplier sourcing, your own Shopify store, sales funnel, paid ads strategy on Meta and TikTok, and how to use your influencer account to launch your brand. Stepfluence supports you every step until your brand is live and making sales. 100% of your brand's profits are yours — Stepfluence takes nothing from your brand revenue.